What are "Emprethins™"?

And why are they different?

In the past few years, a dental manufacturer has been marketing directly to the public the concept of placing veneers without prepping the teeth: "no drilling, no shots, no pain, and no removal of tooth structure". Their product is called "Lumineers™". Lumineer is a relatively new name that they are using to market a product that has not been updated for over 20 years, called "Cerinate".

In our opinion, Lumineers™ does not meet the requirements as far as wear, compatibility and beauty that more modern porcelains feature. Unfortunately, they have been marketed in such a way that the public’s perception is that only Lumineers™ can be used for the "prepless" technique. With this direct marketing to consumers, dentists have been fooled as well as to what ceramics can be used for very thin, even no preparation, veneers. Gold Dust has always been a leader in the industry as being on the forefront of designing some of America’s most beautiful smiles. To meet the needs of those clinician’s that want to place very thin veneers without compromising aesthetics, we have designed a technique where we can fabricate Empress Veneers as thin as others. These thin, pressed ceramic veneers combine the beauty of Gold Dust's expert ceramists, the strength of pressed ceramic, and the ability to conserve tooth structure. These very special thin veneers are called "Emprethins™" and will soon become the standard in the industry for the most beautiful thin veneers available.

Emprethins™

"Experience the Gold Dust difference"